There is no shortage of SEO tools. But there are only a number of tools that can play a critical role in your SEO strategy.
In this article, I take a look at 8 such tools that will help you analyse your site like a Google bot.
7 ways you can promote a new podcast
In the last couple of years, podcasts have become a mainstream media format. Six out of 10 people know what a podcast is. 40% of the American population – 115 million people – have listened to at least one. 67 million are monthly consumers.
What’s more, 63% of listeners made a purchase based on something the host recommended. So it makes no sense for marketers not to give it a try.
7 simple ways to reduce your website’s bounce rate
Your website’s bounce rate is the number of people who land on a page and leave without clicking on anything else.
There is a difference between bounce rate and exit rate. Bounce rate measures the percentage of people who leave your website after visiting only one page.
Exit rate is the percentage of people who leave your website from a certain page. They may have left after reading couple other pages. That page may have been the last in a chain of visits. So a high exit rate isn’t as troubling as high bounce rate.
7 practical ways to increase e-commerce traffic without buying ads
E-commerce sales are exploding. As an e-commerce marketer, you want your share of the cut. But what if you don’t have a budget for ads? Is it possible to increase traffic and boost sales? Absolutely.
8 relatively unknown tools for improving your content
There is an exhaustive amount of online content. To stand apart from your competitor, to gain an advantage, you need to spend hours on creating well-polished content.